Representation Requests: GCM's books are closed, please see www.aaanz.co.nz for a list of other reputable agents to approach for representation. Thank you.

GCM (Gail Cowan Management Ltd) is a professional actors' agency based in Auckland, New Zealand. GCM has a fantastic reputation within the industry, one of competence, care and dedication. The agency aims to create an authentic and collaborative environment through developing a genuine understanding of our clients. Gail has been an actor's agent since 1983, primarily servicing the market of feature films, theatre, TV dramas, corporate, voice-over work, and commercials.

GCM has a separate division focusing on our younger talent, Chrysalis by GCM. We have an internationally recognised reputation for developing young talent and our aim is provide the industry with an elite and boutique agency for children and teens.

We can provide our actors with advice, recommendations as well as offer workshopping or practice self-tapes in our studio. We consider theatre to be an important tool in actor development, which is why we encourage our actors to be actively involved with productions and show our support by seldom taking a commission.

Our employees have a great understanding of actors abilities and can tailor pitches to suit. We also often employ actors at GCM, as this perspective allows us to provide better service in all areas of the business. We can produce fast-turnaround audition tapes, with instant access to someone who can read, film, direct and edit, we can also provide workshopping and constructive feedback for developing actors or those who wish to run lines before an audition.  All of our agents are positioned within the business to best work to their strengths and skill-base. We work collaboratively as a team and aim to be aware of all projects and clients. We’re aware of industry reservations around actors working in the agency, however their positions are outside of the pitching and booking areas of the agency, and we have clear rules to ensure no conflicts of interest arise.

At the GCM office, we have our own fully equipped studio and editing facilities, which allows us to record our own audition tapes at very short notice. We introduced the studio in 2013 after noticing the growing interest in New Zealand actors. It took many years of hard work and dedication but our tapes now have an international reputation for quality and great performance. 

Tapes from our studio have had numerous international hits, such as Luciane Buchanan in Netflix's 'The Night Agent' and 'Chief of War', Ana Scotney in the Ben Falcone series 'Gods Favorite Idiot', Stacey Leilua in the series about Dwayne Johnson's life - 'Young Rock', Gary Young in Starz series 'Outlander' S3, Duane Wichman-Evans Jnr in 'Avatar: The Way of the Water', Albert Latailakepa in the upcoming series 'The Artful Dodger'.

Our other major international castings include Jen Van Epps in 'M3GAN', Nell Fisher in 'Evil Dead Rise' and the upcoming Elijah Wood film 'Bookworm', Nathalie Morris in Stan series 'Bump' and feature film 'Petrol, Lara Macgregor in Netflix series 'Clickbait', Xana Tang in Netflix/ABC series The Letdown S1-2, Hannah Lynch in feature film 'Petrol', Dave Fane in upcoming US film 'Next Goal Wins' and US series 'Our Flag Means Death' directed by Taika Waititi,  Allan Henry in ‘Cocaine Bear’, Thomasin McKenzie in 'Eileen', ‘JoJo Rabbit’, ‘OLD’, 'Totally Completely Fine' and more, Davida McKenzie in the highly acclaimed film ‘Silent Night’ and soon to be released 'Speedway', Jacque Drew in both seasons of 'One of Us is Lying', Tane Williams-Accra in US film 'Fantasy Island', and many more international wins.